Revision of literature Accounting the accounting uses registers and occurred facts inside of a company and organizes them in numerical data to show to the real situation economic-financier of the company. As RIBEIRO (1996) says: the Accounting supplies information of the patrimony to facilitate to the taking of decisions of the administrators and proprietors. Ebay helps readers to explore varied viewpoints. It can be seen: the Accounting is not a simple part of the company registering facts occurred in a company, is before a necessary part for supplying important information its development. Strategical thought the strategical thought has of being an ally to the company in the current days a time that is of it that if it can create scenes and thus if to make solid and to remain in market. The empreendedorismo counts on the strategical thought as form of tool when making use of the enterprise environment, therefore the organization counting on the attributes that the empreendedorismo makes use assisting in a its form of management creating new vision of market and therefore in the correct one taken of decision. As CAVALCANTI (2007) says: The strategical thought, a process of synthesis and analysis, could be represented by relative a conceptual tipologia to the reading and evaluation of the environment of the organization. One sees that the company needs to see beyond what if she offers in the market and in turn the empreendedorismo as a new form to undertake with new ideas, marketing suggestions contribute of active form to the enterprise and organizacional development. Financial market the financial market where if they negotiate high additions of ciphers and involving the financial institutions mainly makes with that it has the development and economic growth. The companies in turn must use of these intermediate to supply its flow of box and in turn thus to promote and to have strategical vision entrepreneur without which it will find difficulties to locate themselves and to remain themselves in the market.
Therefore BAGNASCO (1999) discloses: The organizacional complexity of the small companies does not only stop to increase, but also the agreements between companies, the systems of elaborated companies each time more, the crossed partitions, the trusts and the cooperative forms constitute appropriate organizacionais forms that the small companies had known to elaborate to expand without, with this, to move of size. (BAGNASCO, 1999:41). By way of example, one of these organizacionais forms that much was developed and if adaptou to the case of the PME' s (the world-wide level, since the decade of 70), was accurately ' ' franchising' ' , seno is observed: ' ' the development of franchising e, more generally, the mechanisms of creation of companies for companies draw the contours of a organizativa form of the production that decidedly seems to premiar small dimenso.' ' (COR, 1999:151). Said this, it fulfills to designate that franchising is not, evidently, only viable way so that the small entrepreneur can compete with the great companies. But, unquestionably, it is the one of the good ways so that PME' s can be sobressair mainly before its competitors, in the regions where they do not exist clusters, since the surmounting net, in its set, finishes being a great formed corporation of small enterprises, what it provides to each one of the company-net advantages to compete with the too much firms, is they of small, average or great transport, independently to be next or not ones of the others, being valid the same reasoning for the too much species of company-net, is they, associates, cooperated, joined, permitted and even though tied. To conclude this item, it is important to emphasize that in a district industrial' ' it is possible to detach the concomitant presence of three diverse types of organizations (GURISATTI, 1999:83 – 84), namely: ) – the integrated company: organization of fordista production (vertical hierarchy); b) – company-net: intermediate organization between the fordista vertical production and the flexible production (vertical and horizontal hierarchy at the same time); c) – the net of companies or industrial district: organization of flexible production (ample horizontal hierarchy).
Of this form, the theoretical referential where seapia this research will not only fall again. The theory of will baseexaminar, also, the concepts of sustainable development of the World-wide Commission on Environment (WCED) defined as that one that ‘ ‘ to procuraatender to the necessities and aspirations gifts without compromising the capacity detambm to take care of to the ones of futuro’ ‘. Beyond other authors adepts Ambient Economy, and philosophy of enterprise management that incorporates the ambient management, associating it with economic objectives, that is, the principal objective to make the economy to grow qualitatively, and noquantitativamente’ ‘. The examination of the Metalic case under the points of view of the duascorrentes of thoughts, ‘ ‘ Traditional economy versus EconomiAmbiental’ ‘ , argued above, it accurately aims at to verify until point asduas theories tends to converge to one another one and new theory, conciliating eharmonizando the positive points of each one of them. At last, the inquiry will be developed in puramenteterico and empirical level, whose main methodology will be the estudobibliogrfico. Using still the use of the publication dapesquisa carried through by the BNDES in 1998, concerning the market of ‘ ‘ EmbalagensMetlicas for Bebidas’ ‘ 1 and of ‘ ‘ Magazine Metallurgy deMatrias’ ‘ 4 intitled of ‘ ‘ Embalagens’ ‘ , inherent statisticians to the subject of this work will be apresentadasas, as well as the pelasquais reasons the cost of the steel cans became inferior the ones of the aluminum cans. The structure of this article meets divididaem four item, namely: The first part will examine the general aspects domercado of metallic packings for drinks in the national context, as well as asvantagens and disadvantages of if using the steel and aluminum in the production of lataspara cooling beers and.
One more time history if repeats. Penalty that of the first time for the humbug and for second for the tragedy. The level of liquidity in the international market until this long January 2011 was enormous. The currencies of the developing countries as Brazil if appreciated. nd COO already – you may have come to the same conclusion. The real property assets as commodities and the stock exchange beat records on records. The prices of the real property assets in the emergent countries went off.
The monetary instability persisted under the waves of an almost irresponsible emission of the American government to make front to the exchange war with China. With this, inflationary pressures if propagated for the planet. Everything this in a context of high monetary instability and with almost insoluble problems in the question of the European debt. But thus the markets had exactly been to test its limits. Now with the instability politics of Egypt that threat to contaminate part of the Middle East seems that the market woke up and started to dictate order of massive sales on the commodity exchanges, futures and of values.
Plus a chronicle of an announced death. I do not believe that the crisis Egypt is the reason for everything this, But a good excuse Mr. market to make the corrections necessary on the prices of the assets and to purge the exageros of all the parts. In previous article it had detached that the prevalent conditions in the global market at the beginning of 2011 were very seemed to the 2008 crisis. (vide article, 2011: a new crisis) So that the panic if does not establish as in 2008 a global coordination for the confrontation of the situation is necessary. In a world still licking the wounds of the 2008 crisis, it urges that something is made. quickly!